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About Marketing Research

Marketing Research programs prepare individuals to provide analytical descriptions of consumer behavior patterns and market environments to marketing managers and other business decision-makers. Includes instruction in survey research methods, research design, new product test marketing, exploratory marketing, consumer needs and preferences analysis, geographic analysis, and applications to specific products and markets.

Students who are interested in Marketing Research can study up to a Masters degree. Right now, 262 students earn a some level of degree in Marketing Research around the United States each year. More students earn a degree in Marketing Research in Washington compared to any other state. The average starting salary for a graduate with a bachelor's degree in Marketing Research is $40,600.

How popular is an Award of at least 1 but less than 2 academic years in Marketing Research in WA

Less Popular
More Popular
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1 degrees awarded
Award of at least 1 but less than 2 academic years in Marketing Research makes up 0.56% of all Award of at least 1 but less than 2 academic years awarded in Washington

Careers

The highest paying job for Marketing Research majors is Marketing Managers. But, another thing to consider is how much demand there is for certain positions. A career that is in high need that a degree in Marketing Research can prepare you for is Market Research Analysts and Marketing Specialists.

Top Paying Careers

These are the highest paying careers for Marketing Research majors.

Most In-Demand Careers

These are the careers in highest demand for Marketing Research majors.

Student Demographics

Total Students
1
Female Students
1 (100%)
Male Students
(0%)
U.S. Nonresident (1, 100%)
Asian (0, <1%)
American Indian or Alaska Native (0, <1%)
White (0, <1%)
Hispanic or Latino (0, <1%)
Black or African American (0, <1%)
Native Hawaiian or Other Pacific Islander (0, <1%)
Two or more races (0, <1%)
Race/ethnicity unknown (0, <1%)

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