Advertising

A program that focuses on the creation, execution, transmission, and evaluation of commercial messages in various media intended to promote and sell products, services, and brands; and that prepares individuals to function as advertising assistants, technicians, and managers. Includes instruction in advertising theory, marketing strategy, advertising design and production methods, campaign methods and techniques, media management, related principles of business management, and applicable technical and equipment skills.

Of the 3 Advertising degrees granted each year at the Doctors degree research scholarship level, 33% percent of whom are men and the other 67% percent are women. Did you know that Texas has more students graduating with a degree in Advertising than any other state in the US? In fact, Texas awarded 3 degrees last year! The average annual income for an undergraduate degree in Advertising is $41,400.