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About Consumer Merchandising/Retailing Management

A program that focuses on product and service promotion from the perspective of individual and family consumers and that prepares individuals to function as consumer management and marketing consultants in for-profit and non-profit enterprises. Includes instruction in applied market research, consumer behavior, product sourcing and distribution, profitability, customer feedback and evaluation methods, promotion and retailing campaign development, and applications to specific domestic and international consumer markets.

Of the 20 Consumer Merchandising/Retailing Management degrees granted each year at the Masters degree level, men make up 35% percent and women make up 65% percent of the area of study. Did you know that New York has more students being awarded a degree in Consumer Merchandising/Retailing Management than any other state? In fact, New York granted 7 degrees last year! The average annual income for a graduate with a bachelor's degree in Consumer Merchandising/Retailing Management is $35,825.

Popularity of Consumer Merchandising/Retailing Management Degrees in the U.S.
This heat map represents the states that have the highest percent of Consumer Merchandising/Retailing Management degrees compared to all other degrees awarded in that state.
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Careers

The highest paying job for Consumer Merchandising/Retailing Management majors is Marketing Managers. But, something else to consider is how much demand there is for specific careers. A career that is in high need that a degree in Consumer Merchandising/Retailing Management can prepare you for is Market Research Analysts and Marketing Specialists.

Top Paying Careers

These are the highest paying careers for Consumer Merchandising/Retailing Management majors.

Most In-Demand Careers

These are the careers in highest demand for Consumer Merchandising/Retailing Management majors.

Student Demographics

Total Students
20
Female Students
13 (65%)
Male Students
7 (35%)
White (12, 60%)
U.S. Nonresident (3, 15%)
Hispanic or Latino (2, 10%)
Race/ethnicity unknown (2, 10%)
Black or African American (1, 5%)
Asian (0, <1%)
American Indian or Alaska Native (0, <1%)
Native Hawaiian or Other Pacific Islander (0, <1%)
Two or more races (0, <1%)

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