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Bellevue College
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Marketing Research programs prepare individuals to provide analytical descriptions of consumer behavior patterns and market environments to marketing managers and other business decision-makers. Includes instruction in survey research methods, research design, new product test marketing, exploratory marketing, consumer needs and preferences analysis, geographic analysis, and applications to specific products and markets.
Students who are interested in Marketing Research can study up to a Postbaccalaureate certificate. Right now, 51 students earn a some level of degree in Marketing Research around the United States each year. More students earn a degree in Marketing Research in Washington compared to any other state. The average starting salary for a graduate with a bachelor's degree in Marketing Research is $40,600.
The highest paying job for Marketing Research majors is Marketing Managers. But, another thing to consider is how much demand there is for certain positions. A career that is in high need that a degree in Marketing Research can prepare you for is Market Research Analysts and Marketing Specialists.
These are the highest paying careers for Marketing Research majors.
These are the careers in highest demand for Marketing Research majors.
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